Thought it appropriate that today being the first of the month and I received a reminder that my boutique is ready that I should review @JustFabOnline.
I like the concept @JustFabOnline, I get a personalized Boutique based on my style preference and that makes my life so much easier. Congratulation to @JustFabOnline because I don’t have to provide my email information to just browse. I do have to be a member to have a search option, seriously? The search is very limited, try searching for ‘brown boots’ , the search requires a name, I am expected to know the item name to search, how usable is that?
Early morning on the first seems to be a problem in getting access to the site, whats up @JustFabOnline too much traffic? I tried using different devices and confirmed that my internet connection was working and could easily access other sites. At 10am ET a message on the web site tells me that maintenance is being performed. Bad Planning @JustFabOnline or an incorrect message? If new boutique messages are being sent for the first of the month you would want to make sure that there in no interference and should anticipate higher volume of traffic on the first 5 days when your customers are expected to use the site to make purchases. BTW this is not late night shopping for me on the East Coast, given that the company is on the West Coast it appears that the assumption is that the customers are also on the West Coast, come on this is a web site reaching multiple time zones! An hour later and we are back up and running.
I like the ease of use of the web site, the hover over function is great and gives you a nice alternative view of the item. The color switching is also a really nice feature. Browsing is relatively easy, might want to look at consistent labeling. Wish there was a search.
No problem with a different experience on the iPad seeing as there is no application, @JustFabOnline, any plans? The browser worked just fine.
Overall a good experience using this site. Kudos @JustFabOnline
Finding Purpose 